Rachel Corcoran Joins Hydra as Director of Compliance

Ad Network Adds Greater Control to Performance-Based Model

Beverly Hills, CA — May 27, 2009 – Hydra, the largest pure performance-based advertising network, today announced the appointment of Rachel Corcoran as Director of Compliance overseeing Hydra’s compliance team and the Hydra AdControl suite of services. An increased investment in compliance by Hydra, Corcoran’s appointment will provide higher quality and greater control than has traditionally been available to advertisers employing performance-based advertising.

"Hydra is on a mission to help advertisers take advantage of the risk-free, cost-per-action ad model and still retain control," said Zac Brandenberg, CEO of Hydra. "Rachel's deep compliance experience coupled with her focus on adding new technologies and processes is going to help us deliver."

Immediately prior to joining Hydra, Corcoran served at Experian as the Manager of Corporate Regulatory Compliance and Contracts for four metrics-driven Internet marketing and lead generation business units, including LowerMyBills.com representing over $500 million in media transactions. Previous to that, she was an associate with the law firm of Horn & Lusby LLP, where she headed up the Business Litigation practice, and litigated a broad range of cases with other Los Angeles area law firms. Corcoran also coordinated a number of domestic and international kidnap and extortion response projects, including a month-long security inspection in Azerbaijan for Paul Chamberlain International.

"Results-based advertising is a revolutionary concept and I'm thrilled that Hydra tapped me to be a part of it," said Corcoran. "By adding more discipline and controls to the process we will make it just that much more attractive."

Corcoran received her B.A. from the University of California, Berkeley and her J.D., cum laude, from Trinity International University School of Law where she also served as Editor In Chief of the Trinity Law Review.

Hydra is the largest performance-based advertising network distributing effective results-based campaigns through banners, social media, email and search marketing. Hydra delivers customers for advertisers including well-known household brands, online service providers, and hundreds of consumer product and service companies. Our thousands of publishers range from the largest portals and social network sites to a broad network of highly engaged vertical affiliates. Hydra is headquartered in Beverly Hills. For more information, visit www.hydranetwork.com.