Attributes its 2,095% Revenue Growth to their Proprietary Tracking System
BEVERLY HILLS, CA — Hydra, Hydra, the largest pure performance-based online advertising network, today announced that it ranked 5th in Los Angeles and 87th nationally in the 2009 Technology Fast 500™, Deloitte LLP’s ranking of 500 of the fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America.
Rankings for this year's Technology Fast 500™ were based on fiscal year revenue growth during the five-year period from 2004–2008. To qualify, companies must own proprietary technology or intellectual property that contributes to a significant portion of the company's operating revenues.
As a previous Technology Fast 500™ winner in 2008, Hydra saw a tremendous amount of client and revenue growth during this period. Hydra CEO, Zac Brandenberg, credits Hydra's no-risk performance-based ad model, as well as investments in new distribution and campaign optimization for the company's 2,095% revenue growth over the past five years.
"We feel very honored to accept this award for the second year in a row, and we're working to keep the momentum going," said Brandenberg.
"Fortunately for us, everyone loves a sure thing, and Hydra's results-based CPA (cost-per-action) model eliminates risk and provides ROI predictability for advertisers. Given the state of the economy, that’s been a major driver of new business. We’ve also been making significant investments to add value-added services for obtaining higher results with greater control, thereby further incentivizing larger brands to try the CPA model."
"Technology Fast 500™ recognizes innovative companies that have broken down barriers to success and defied the odds with their remarkable five-year revenue growth," said Phil Asmundson, Vice Chairman and U.S. Technology, Media and telecommunications leader, Deloitte LLP. "We congratulate Hydra on this accomplishment."
"With its impressive five-year growth, Hydra Network has earned its position among the fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America," said Mark Jensen, Managing Partner, Technology and Venture Capital Services, Deloitte & Touche LLP. "Deloitte is proud to honor Hydra for its achievement."
Technology Fast 500™ provides a ranking of the fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. This ranking is compiled from nominations submitted directly to the Technology Fast 500™ website, and public company database research conducted by Deloitte. Technology Fast 500™ award winners for 2009 are selected based on percentage fiscal year revenue growth during the five year period from 2004 to 2008.
In order to be eligible for Technology Fast 500™ recognition, companies must own proprietary intellectual property or proprietary technology that contributes to a significant portion of the company's operating revenues. Using other companies' technology or intellectual property in a unique way does not satisfy this requirement. Consulting companies, professional service firms, etc. are not eligible unless they have proprietary technology that contributes to a significant portion of their operating revenues.
Technology Fast 500™ award eligibility requirements also include base-year operating revenues of at least $50,000 USD or CD, and current-year operating revenues of at least $5 million USD or CD. These revenues must have more than doubled between 2004 and 2008. Additionally, companies must be in business for a minimum of five years, and be headquartered within North America.
Hydra delivers performance-based online advertising for new customer acquisition on a pure cost-per-action (CPA) basis. Combining a network of over 13,000 publishing partners with its own internal media management groups, Hydra distributes direct response online ad campaigns via search, email, display and social media to deliver millions of new sales and leads each month for many of the largest and best-known consumer product and service companies. Founded in 2003 and headquartered in Beverly Hills, CA, the company’s pioneering achievements earned it recognition as the 2009 Internet/New Media Company of the Year by The Technology Council of Southern California as well as three straight years on the INC 500. Learn more at www.hydranetwork.com.
As used in this document, "Deloitte" means Deloitte LLP. Please see www.deloitte.com/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries